Ok, so everyone talks about SWR in a cob, Ruff even sent me some with a new cob (thanks Ruff for the pipe BTW, one can never have too many cobs) He even went as far as to suggest smoking it in the morning, with a cup of coffee, in the new cob, with a filter ( filter? Really?) Well, I did just like he said, used the new cob (thanks again) got the coffee, loaded up with SWR and I even left that silly assed filter in, but I'm not getting it. Don't get me wrong, this is some good stuff, I like it and can see myself smoking it again. It's just I don't see what all the hype is about. I feel like I'm missing something here. Like I said, this is a "good" smoke, but I guess I was expecting a "wow", smoke. I'm not giving up on it. I'm gunna smoke a few more bowls in the same pipe and see if there is anything else to it. Also, I'm not writing this to "complain" about SWR, not trying to put it down or anything, not even looking for a "replacement" for it, I'm just curious. What do you SWR fans get from this? I actually feel like I'm missing something.